By Digital
BigCommerce, a supplier of cloud-based ecommerce software program, is taking steps to develop its market attain with firms of all sizes.
The software program vendor’s newest transfer got here this week when it introduced the acquisition of Quote Ninja Inc., a supplier of price-quoting software program doing enterprise as B2B Ninja.
B2B Ninja, which launched in 2014 and says it has greater than 125 enterprise-level firms as shoppers worldwide, is a long-time BigCommerce expertise associate. firms working their ecommerce websites on the BigCommerce platform have additionally deployed B2B Ninja’s quoting software. The 2 firms didn’t reveal what BigCommerce agreed to pay for B2B Ninja, however they are saying they are going to now work extra intently collectively to mix their expertise platforms.
The acquisition follows BigCommerce’s launch final 12 months of B2B Version, which it developed with expertise associate BundleB2B as “a complicated suite of B2B functionalities.” These functionalities embody such B2B processes as managing a number of buying authorizations amongst consumers, offering re-ordering of generally bought provides, and administration of buyer accounts.
The B2B Version additionally got here out with a instrument for managing worth quotes, however with B2B Ninja BigCommerce can now supply “the subsequent stage of quoting performance” for extra complicated and better quantity quoting, BigCommerce says.
Business analysts word that BigCommerce is addressing a big want amongst B2B ecommerce practitioners. “The B2B Ninja acquisition is additional proof of BigCommerce’s efforts to boost its commonplace B2B expertise choices,” says Andy Hoar, CEO of consulting agency Paradigm B2B. “In my 2021 Paradigm B2B Mix analysis, I recognized ‘quoting’ as an space the place BigCommerce wanted to make some enhancements. This acquisition is proof that BigCommerce is listening to the market.”
Bulk Bookstore, a provider to greater than 35,000 prospects, together with colleges, companies, and nonprofit organizations, has used B2B Ninja built-in with BigCommerce to electronically handle a number of hundred on-line quotes every month, Heather Bradley, Bulk Bookstore’s operations supervisor, says in a case research on B2B Ninja’s web site. That has saved the guide firm time and freed up its gross sales reps to deal with different areas of serving to prospects as an alternative of manually processing quotes, she says.
BigCommerce shoppers may have the choice to deploy B2B Ninja together with any model of BigCommerce ecommerce software program.
The month-to-month value to deploy B2B Ninja ranges from $75 to $499 or extra relying on such standards because the variety of customers and quotes processed, based on pricing figures on B2BNinja.com.
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