Consumer Insights

INFOGRAPHIC: How did shoppers store over the 2021 Cyber 5 weekend?

By the tip of the Cyber 5, shoppers have accomplished greater than half of their vacation procuring and 59% of shoppers have accomplished that procuring on-line, in line with a Digital Commerce 360/Bizrate Insights Cyber 5 survey carried out in early December of 1,147 shoppers. On-line procuring over the 2021 Thanksgiving weekend mirrors 2019 procuring patterns. Survey respondents for annually are as follows: 2021 (1,147) vs. 2020 (1,113) vs. 2019 (1,073).

34% of internet buyers mentioned they bought extra presents in October and early November due to provide chain considerations. And 37% of shoppers mentioned they made a purchase order on Cyber Monday in contrast with the 53% who did on Black Friday. Listed below are the complete survey outcomes:

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