By Digital
When Digital Commerce 360 requested greater than 100 retail ecommerce executives to call their know-how funds priorities for this 12 months, by far the most important share of respondents—51%—cited ecommerce platforms amongst their prime three, in line with a Digital Commerce 360 survey of greater than 100 retail ecommerce executives in August and September of 2020.
The demand for brand new or upgraded ecommerce can also be robust amongst producers, distributors and wholesalers concerned in business-to-business digital commerce. In one other Digital Commerce 360 survey of 110 business-to-business (B2B) ecommerce professionals within the second half of 2020, 92% of respondents stated they deliberate to extend spending on ecommerce know-how this 12 months.
These are simply two of the findings offered in Digital Commerce 360’s new Ecommerce Platforms for B2B and B2C Report, 2021 Version. The 50-page report supplies in depth analysis information revealing how retail and B2B retailers are continuing with their know-how funding methods this 12 months. Via in-depth case research, the report exhibits how the right combination of ecommerce know-how and promoting methods is enabling firms to satisfy the challenges and capitalize on the alternatives offered by the market disruption of the pandemic.
The report reveals how retailers like on-line jewellery retailer Blue Nile and girls’s loungewear model and retailer Dayo Girls, for instance, are driving gross sales by means of such know-how functions as “digital appointments” and the cell app mmhmm that helps interact clients digitally with private video service that mimics an in-person expertise.
The best ecommerce know-how additionally permits firms to promote by means of new gross sales channels. For instance, the report covers how B2B firms like Mission Linen Provide and Unilever’s FoodServiceDirect.com are utilizing their upgraded digital commerce platforms to faucet into on-line business-to-consumer (B2C) gross sales, changing some B2B net gross sales knocked out by the coronavirus.
The report additionally supplies survey information on the preferences of web shoppers in addition to the know-how funding priorities of on-line sellers. It notes, for instance, that software-as-a-service (SaaS) was most frequently cited because the platform of alternative in 2021, adopted intently by headless commerce. In two of its featured case research, the report explains why retailer Barefoot Goals and B2B firm Staples Promotional Merchandise deployed headless commerce know-how—which supplies extra flexibility than different platforms in constructing customer-facing ecommerce entrance ends—to construct the options and connections they wanted to work together with clients.
Digital Commerce 360’s just-released Ecommerce Platforms for B2B and B2C Report supplies a snapshot of the evolving ecommerce platform market. It consists of information on new options added by prime suppliers, sturdy case research, a rating of the most well-liked ecommerce platforms utilized by Prime 1000 retailers, and way more.
Here’s what you get on this PDF report:
- A number of examples of how on-line sellers took benefit of their ecommerce platforms to handle the disruption introduced on by the pandemic.
- A complete checklist of all Prime 500 e-retailers and the ecommerce platforms they’re utilizing.
- Outcomes from Digital Commerce 360’s surveys of retail and B2B firms relating to their deployment of ecommerce know-how, plus Digital Commerce 360 survey information revealing the web shopper procuring practices.
- Detailed case research on the ecommerce know-how methods and efficiency of retail and B2B retailers that lately upgraded or deployed ecommerce platforms.
- Views on ecommerce know-how developments from specialists at six ecommerce platform distributors.
View the desk of contents
The 2021 Ecommerce Platforms Report is now out there as a downloadable PDF for $399. Additionally it is included in our Gold and Platinum memberships, which offer deep reductions on a bundle of all Digital Commerce 360 ecommerce studies printed within the present and former years, plus entry to sure Digital Commerce 360 databases of America’s Prime 500 and Prime 1000 net retailers.
Favourite
